SBC Supports International Womens Day 2019

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The theme for 2019’s International Women’s Day is Balance for Better. #BalanceForBetter is hoping to inspire building a more gender-balanced world.
Here at SBC we are proud to be a very female dominated company, with around 80% of employees being women. Therefore, we are passionate about inspiring and empowering women and supporting Feminism and International Women’s Day.
However, it seems Feminism nowadays, is often misunderstood and perception of the term ‘Feminist’ is altering over time. So, Lianne, our PR Executive wanted to find out what some of the team here at SBC really felt about Feminism. She spoke to both male and female colleagues for their views and opinions.
She found Feminism really does have some negative connotations, but once the interviews were over, we all concluded that ultimately, Feminism is about equality for both men and women.
We agree that when it comes to Feminism – #BalanceForBetter is the most inclusive definition of what it should be about.
So here at SBC we want to help portray the true vision of Feminism. True feminism, and balance, is the recognition of the dynamics that each person brings to the table and acknowledging that everyone has part to play.
Balance drives a better working world. So, let us all help create #BalanceForBetter.

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